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Our previous campaigns have delivered strong engagement in our digital platforms based on multiple criteria. Some of the metrics we actively monitor and share about your campaigns, include:
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Turning Unengaged Contacts into Leads
With a High-Profile Campaign“We already had collected a high number of leads throughout the campaign, and were looking into a program that would help us reach dentists who had not signed up to receive a sample through one of our other channels yet. We were able to turn many previously unengaged contacts into leads, which we then converted into samplers and customers through our follow-up activities. I would definitely consider deploying a similar program again.”
-Senior Marketing Manager
Outperforming in Many Ways
“We just launched a new piece of content with ADA and it has exceeded all of my expectations. First, the team was incredibly engaged when developing the content and deciding on a direction. When I saw the first draft, I didn’t have a single edit! The writing was superb. That has never happened to me in my entire career. Furthermore, this ebook has outperformed any that I have launched before and new leads are delivered weekly. I could not be more pleased.”
-Senior Product Marketing Manager
Vendor Showcase
"The ADA Vendor Showcase was the single most effective marketing tool. Within days after an email blast, our order books were full, and we were busy keeping up with demand. Working with Allen and his team was simple and professional, and his advice was priceless!”
-Director, R&D
ADA News Delivered Strong Rate of Return
“ADA News provides a versatile advertising platform that demonstrates strength in readership through trusted dental industry news. The ADA publishes the industry's leading publications and also offers best-in-class digital opportunities. Since 2017, (our company) has delivered an annual average rate of return of 250% since investing in the various ADA News opportunities.”
-Director of Marketing & Commercial Integration
