This Is Not a Drill: Effectively Marketing Your Practice Post-COVID-19

How to use data to target new patients with offers, advertising that drive retention

Sponsored by Valpak

ON DEMAND – WATCH NOW

Continuing education credits are not available for this webinar.

About The Webinar

With reduced patient volume and dental care spending projected to decline up to 32%, dental professionals must be proactive with their marketing to mitigate the ongoing financial impact of COVID-19. Data-driven, strategic marketing can help take your practice from operational to sustainable to profitable (within a short window and with minimal effort).

Attend this webinar to learn how to:

  • Identify the best marketing and advertising methods for your practice
  • Use data to target new patients who spend more on dental services
  • Increase revenue per patient with proven offers that drive retention
  • Communicate safety measures and new services, such as teledentistry

The Speakers

ADA Webinar Benjy Uhl Speaker Photo
Benjy Uhl
VP of Product & Business Development, Valpak®

More About The Speakers

 

Benjy Uhl
VP of Product & Business Development, Valpak®

Benjy Uhl is passionate about innovation with data-driven solutions that deliver more value for households and better ROI for advertisers. He helps dentists and other professionals explore new revenue streams with data that identifies their customers and the best ways to target and talk to them. At Valpak, Benjy oversees audience development, research services and geographic information systems. In the past year, he led the expansion of Valpak’s footprint by 2 million households and the development of new postcard and QR code products. Prior to Valpak, Benjy served as executive vice president of NFocus Consulting, Inc., a data intelligence agency. He was the president of the Lancaster Festival Board of Directors and lives in Columbus with his wife and two sons.

 

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